Week 2 Summary
This week was focused on thinking about potential ideas for our campaign. Our group had jumped the gun a bit and we already had an idea of how we wanted things to look and who the campaign would be aimed at. This exercise photographed below helped us loosen up again and gain some new ideas. We were required to pick one word from each column and try and develop a campaign or rhetoric to fit each or most of the categories.
For Tuesday we continued this exercise and had a joint class presentation. We displayed this poster aimed at showing how a couch can build community and improve mental well being.
For the rest of the week we will continue the exercises and pick 2+ ideas to polish up and iterate for the interim next week.
